In a display of support for diversity and inclusivity, Active Care Group is proud to announce its solidarity with the LGBTQ+ community during Pride Month. As part of our commitment to fostering an inclusive workplace and society, we are changing our logo to the iconic rainbow colours — a symbol of unity, acceptance, and pride.
Here’s why Active Care Group is proudly embracing Pride Month and showcasing our support through our logo:
1. Championing diversity: At Active Care Group, we believe diversity is our strength. By embracing the LGBTQ+ community and displaying the colours in our logo, we celebrate the richness of human experience and honour the contributions of LGBTQ+ individuals to our organisation and society.
2. Creating an inclusive environment: Inclusivity is not just a value we uphold — it is a fundamental part of who we are as an organisation. By changing our logo to the LGBTQ+ colours, we send a clear message to our staff, patients, residents, clients, families, commissioners, and external stakeholders that everyone is welcome and valued for who they are, regardless of sexual orientation or gender identity.
3. Standing against discrimination: Despite progress, LGBTQ+ individuals still face discrimination and prejudice in many parts of the world. By visibly supporting Pride Month, Active Care Group stands in solidarity with the LGBTQ+ community and reaffirms our commitment to fighting discrimination in all its forms.
4. Supporting staff wellbeing: Our staff are at the heart of everything we do, and their wellbeing is our priority. By showing support for Pride Month, we create a more inclusive and supportive work environment where all staff feel safe, respected, and empowered to bring their authentic selves to work every day.
5. Driving social change: Active Care Group recognises the importance of using our platform to drive positive social change. By changing our logo for Pride Month, we hope to inspire others to join us in promoting equality, acceptance, and love for all individuals.
Dr Amit Chatterjee, Chief Medical Officer and Equality, Diversity and Inclusion Lead at Active Care Group said “As the ED&I lead at Active Care group, I support Pride Month as a celebration of LGBTQ+ community’s diversity and resilience. At Active Care Group, inclusion is our priority, and we are committed to equality and authenticity for all”
We are proud to stand with the LGBTQ+ community during Pride Month and beyond. We invite everyone to join us in celebrating the beauty of human diversity and the power of love in all its forms. Happy Pride!